Set up Google Analytics to Measure Traffic

Google Analytics is a great reporting system that will provide full insight on how user searches for your site and also how much time they spent on your website, page views of your site and many more. 

One of my friend asked me how-to Set-up Google Analytics for a blog or a website, I find it difficult to make my friend understand the process via chat or on Phone. So it just clicked to write blog on it :)

Step 1: Get a Google account.

Hopefully you having a Gmail Account, you can access Analytics with your Gmail login details. However, you can always create new Gmail Account to access analytics for separate website other than your personal Gmail Account. Like, I don’t prefer using my personal Gmail Account for SEO – PPC- SEM.

Step 2: Get a Google Analytics account.
Visit https://www.google.com/analytics/, click on Access Analytics (Highlighted below) and login using your Google account.

Once you've logged in you'll be prompted to sign up for Google Analytics. Click the Sign Up button as highlighted below.

To start with the new account signup process you'll be asked to enter your Web site's or Blog URL i.e. domain name, account name (fetch from website URL automatically) but you can always override as per your preference, your site's country and time zone. Click the Continue button.

On the next page you’ll be asked to enter your last name, first name and country or territory (if different than your Web site.) Click the Continue button.

On the next page you'll need to accept the user agreement. Carefully read all Google terms and conditions mentioned which you'll probably never read: D. Click the check box to agree with all Google terms and conditions click the Create New Account button.

Yippee! You've arrived at the tracking code. 

This code goes on

For a Website: the bottom of every Web page you want to track just before the tag. You'll either want to add it yourself or share it with your Web developer. 

For a Blog: the Edit HTML before tag. Go to Edit Html, click Expand HTML template and paste the given code. It automatically tracks the traffic of all your blog post.

Google Analytics offers you to track traffic for Single Domain, One domain with multiple domains and multiple top-level domains. Choose according to your preference. You can also track adwords campaigns :)

If you have multiple domains to track then you need to generate unique tracking codes for each site. Each domain will need its own "profile." You can create additional Web site profiles by clicking Add New Profile on your Google Analytics page.

Once you done with the tracking code installation to your website or blog, after 24 hours you should start seeing the traffic and conversions.

Start analysis and make changes to your website if necessary. Happy Tracking!!! :)